What's provided
✅ Ingredient data we cover
Key actives disclosed on channel PDPs
Marketing keywords and benefit claims related to ingredients
Consumer sentiment on ingredients from reviews
Category-level ingredient adoption trends
❌ Data not provided
Full INCI lists (manufacturer-internal formulation info)
Exact concentration per ingredient
Patented formulations or technology details
Academic research data
What you can do with ingredient data
Ingredient trend analysis — which ingredients are rising in each category
Consumer sentiment analysis — positive/negative patterns for specific ingredients
Adoption rates — how frequently an ingredient is used across products
Claim matching — whether ingredients align with marketing claims
R&D direction setting — prioritizing the formulation pipeline
Example use cases for R&D / ingredient suppliers
"Which categories on e-commerce are seeing the rise of probiotics?"
"How are consumers responding to methylnicotinamide?"
"Which markets are adopting anti-pollution ingredients faster than others?"
Common follow-up questions
Can you analyze our product's full formulation?
We only work with what's disclosed on PDP — internal formulation isn't in our data. We can analyze key actives in competitive products and combination patterns.
Can I cross-reference with patent data?
Patent data isn't provided. But you can use Trendier to validate the commercial value of specific ingredients/technologies — checking actual adoption in real products and consumer response.
Related articles
Where does the data come from?
How does Trendier identify trends?
Do you have news / celebrity / traffic data?