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What can I do with Trendier?

Trendier helps beauty teams find their next opportunity — and produce the work to act on it. From spotting category whitespace and tracking competitive moves to running consumer sentiment research and generating strategy-ready reports...

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Written by Sarah

Overview

Trendier consolidates the work beauty teams typically spread across multiple tools — channel dashboards, manual data pulls, third-party reports, internal decks. Whether you need a quick answer or a full analysis, the same data layer serves both ends of the workflow.

What teams use Trendier for

Track the competitive landscape

Pull live competitor pricing, SKU performance, positioning shifts, and PDP changes across channels. Useful for brand strategy, retail merchandising, and category planning.
Example: "How has Innisfree's price positioning shifted across Olive Young, Amazon US, and Sephora since Q3?"

Spot trends and whitespace opportunities

Identify rising ingredients, claims, and consumer language before they become saturated. Useful for product innovation, marketing strategy, and ingredient sourcing.
Example: "Which claims are growing in sunscreen reviews but underused in current marketing?"

Research consumer sentiment

Surface what consumers are saying about specific products, ingredients, or categories — beyond what dashboards or surveys capture. Useful for messaging, formulation feedback, and brand positioning.
Example: "What do consumers value most in low-pH cleansers across US and Korean markets?"

Produce strategy-ready analyses

Generate category briefs, competitive reports, and recurring updates that go directly to stakeholders without manual assembly. Useful for strategy, leadership briefings, and external client deliverables.
Example: A monthly category report on retinol products across the US and Japan, delivered automatically.


Common follow-up questions

Do I need a different Trendier product for each use case?
No. Most use cases work across AI Chat, Library, and Generator. Larger workflows may use Signal or AI Agent for scheduled briefings.
Can teams collaborate inside Trendier?
Yes. Pro plans share credits through a light workspace with 1 admin. Business plans add full team workspace features — multiple admins, member usage visibility, and activity logs. Members can build on each other's research and outputs.
Can I share Trendier outputs externally?
Export support varies by product: Generator and AI Agent reports can be downloaded, and Dashboard supports CSV and image exports. AI Chat conversations and Library reports stay within the platform for now, with broader export under consideration.


Related articles

  • What is Trendier AI?

  • How does Trendier identify trends?

  • How can I try Trendier?

  • How do I sign up for Trendier?

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