Find emerging trends, ingredients, and consumer language before they saturate. Use AI Chat for quick category checks, Library for trend deep-dives, Generator for finished category reports for stakeholders.
​Key use cases: concept development, hero SKU planning, claims and messaging research, competitor positioning, channel-specific consumer sentiment.

Validate sourcing decisions with actual market performance data. Use Dashboard for SKU-level performance, AI Chat for fast competitive scans, Generator for category reports.
​Key use cases: season planning, brand onboarding decisions, category whitespace identification, supplier performance evaluation.

Track ingredient and formulation trends across markets. Identify which formats and ingredients are moving so OEM proposals align with where brands are going next.
​Key use cases: OEM proposal market context, R&D direction-setting, formulation trend analysis, retail buyer pitch material.

Track adoption trajectory and consumer sentiment for specific ingredients. Use AI Chat for ingredient-specific queries, Signal for ongoing monitoring (Business plan).
​Key use cases: B2B sales pitch preparation, market entry feasibility, B2B marketing messaging, R&D prioritization.

Run market research across clients with proprietary data not available elsewhere. Use AI Chat for ad-hoc client questions, Library for trend context, Generator for deliverable-ready reports.
​Key use cases: client deliverables, market sizing, competitive analyses, trend deep-dives for client briefings.

Get strategic overview of where global beauty markets are heading without scoping individual reports. Use Library for curated category overviews, Signal for weekly briefings (Business), AI Agent for scheduled board prep (Business).
​Key use cases: board presentations, quarterly business reviews, strategic planning, market opportunity assessment.

My role isn't listed — can I still use Trendier?
Yes. The platform serves any beauty industry function that benefits from real-time marketplace data and AI-driven analysis. Email [email protected] to discuss your specific use case.
​Do different roles need different plans?
Plans are determined by team size, usage needs, and product requirements. Roles inform the conversation but don't lock you into a plan tier. See "How much do the plans cost?"
​Can multiple roles share one account?
Yes. Pro plans support small teams with shared credit pools; Business plans support full team workspaces with multi-admin access. See "How do team members share credits?"